310+ packs crafted by us

side by side on the shelf, does your packaging make customers stop, or pass?

packaging decides that moment. it is not an afterthought, it is the first handshake with your buyer. for MSMEs, smart packaging turns everyday products into brands people trust and choose.

213+ brands named by us

side by side on the shelf, does your packaging make customers stop, or pass?

packaging decides that moment. it is not an afterthought, it is the first handshake with your buyer. for MSMEs, smart packaging turns everyday products into brands people trust and choose.

what our clients say

names our clients are proud of

skincare brand

neutracutical brand

fmcg brand

pet care brand

packaging watch the video
you plan to sell 10x more this year, but poor packaging won’t let even 2x happen.

you’re forced to offer discounts inventory piles up and cash flow you’re forced to offer discounts revenue falls and margins shrink revenue falls and margins shrink competitors capture your market what happens when packaging fails inventory piles up and cash flow breaks customers lose trust breaks customers lose trust competitors capture your market 61% of consumers say they are more likely to purchase a product again if it comes in premium packaging. This proves packaging is not just about looks, it builds trust and reinforces quality. A well-designed pack creates pride in ownership, convinces buyers they made the right choice, and turns one-time shoppers into repeat, loyal customers who stick with your brand.

and this is why ₹10,000 packaging ends up blocking ₹1 crore of sales

see how Boroline sued Borobeauty for copying Boroline’s design , ordering Borobeauty to pay ₹2 lakh in costs.

see how Boroline sued Borobeauty for copying Boroline’s design , ordering Borobeauty to pay ₹2 lakh in costs.

see how Tropicana’s new packaging design. was mocked, causing a $30 million loss in just two months.

see how Tropicana’s new packaging design. was mocked, causing a $30 million loss in just two months.

our proven packaging process/
method/
system

01

before designing anything, we dive deep into your target customers. we study their buying habits, preferences, what they notice first, and what makes them pick one product over another. this ensures your packaging speaks their language.

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02
our team studies the product, brand, and category to create a wide range of creative options. we don’t stop at one or two ideas we push boundaries to find unique styles, structures, and visuals that could work for your brand.

03

every concept is tested against existing brands and competitors. this helps us ensure that your design is not only attractive but also original, legally safe, and free from confusion with any other packaging in the market.

We deliver brand guidelines that ensure consistency across packaging, website, social media, and more — so your brand stays clear, strong, and scalable.

04
after filtering and refining, we bring you a set of the strongest design routes. you get to see them in real mockups, discuss with your team, and share honest feedback on what feels right for your brand.

final step

the chosen design is not just approved, it is tested on shelf, online, and in consumer trials if needed. this step ensures your packaging is practical, stands out where it matters, and actually drives sales.

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Structural & Experience Packaging Design

– shape, form, and structure of the box, bottle, or jar designed for usability and delight

– how the packaging opens, closes, folds, or locks to create a memorable unboxing experience
– flap, seal, and opening mechanisms designed for ease, safety, and tactile satisfaction
– engineered for durability, stackability, and the premium feel your brand promises
– focuses on sensory experience — how it feels in hand, opens on shelf, and connects emotionally

Artwork & Visual Packaging Design

– creative artwork systems designed for instant recognition and recall
– layouts that allow stacking, visibility, and storytelling on every shelf
– artwork aligned with the brand’s tone, personality, and product value
– color, typography, and graphics that elevate the perceived quality
– every panel, fold, and visual element designed to enhance the user’s experience

Packaging for Product Line Expansion

– scalable design systems across SKUs and categories
– visual hierarchy for easy differentiation
– packaging architecture for future launches

Packaging for Geographical Expansion

– regional language and market adaptations
– compliance and cultural alignment for new regions
– consistent identity across global markets

Selection of Printing Material and Vendors

– advisory on materials, finishes, and print techniques
– vendor shortlisting and direction for accurate output
– guidance during proofing and sampling

Adaptable Packaging for Shelves and Online

– strong visibility in both retail and digital formats
– balanced design for shelf impact and on-screen clarity
– optimized layouts for thumbnails and pack shots

this is how packaging designs are really created-see a few examples below.

02 03 01 oona

A strong packaging design created by us gives:

- instant shelf impact that makes your product the first to be picked, not the one ignored
- a premium look that justifies higher pricing and protects your margins
- repeat purchase power, as 74% of customers buy again when they like the packaging
- trust with retailers and marketplaces who prefer well-designed, compliant packs
- freedom to scale into new markets without redesign headaches or legal risks

Masonry Gallery
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most asked questions

what is packaging design and why is it important for a brand?
packaging design involves creating both the visual and structural identity of your product’s outer layer. it’s crucial for brand perception, shelf impact, consumer engagement, and product protection—especially in competitive categories like cosmetics, fmcg, and d2c.
no. you don’t need to finalize a vendor before design. however, we do require the key line drawing (kld) from your vendor to begin the design work. if you don’t have one, beryl can create it for you at an additional cost.
we design for paper, plastic, glass, tin, cardboard, flexible laminates, and mono-materials—depending on your product’s industry, shelf life, sustainability goals, and budget.
yes. we actively promote sustainable packaging options—using biodegradable, recyclable, or low-carbon materials—without compromising visual appeal or print finish.
our standard scope covers packaging artwork design. if you need a new or custom structural packaging design—such as an innovative unboxing experience or functional packaging—it’s considered an additional service and charged separately.
we offer design options for foil stamping, embossing, debossing, uv spot, matte/gloss lamination, die cuts, and qr-based interactive elements—depending on your packaging format and printer capabilities.
yes, but we adapt packaging design based on distribution. for e-commerce, we ensure protective structure and unboxing experience. for retail, we focus on visual impact and shelf competition.
design fees depend on the number of skus, complexity, and finish. standard packaging design starts at a few thousand rupees. structural design or multiple variant adaptations are billed separately.
if your packaging vendor has dielines, we’ll use them. if not, we can develop accurate klds based on your product dimensions—at an additional cost. this ensures production-ready results.
to start the journey, simply fill out our contact form or book a free consultation call. we’ll understand your goals, and then begin with the process that connects with your customers and stands the test of time.

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