aditya homeopathy clinic

aditya homeopathy is an online clinic which is changing the mindsets of people to prefer homeopathy over other treatments for its varied gains. Having a base of 2 physical clinics in Delhi, patients from over 10 countries trust Dr. Aditya for his approach and assimilate knowledge.
about aditya homeopathy clinic

accepting the impeccable power of human body through homeopathy

dr. aditya aggarwal is a renowned homeopath having quality experience in treating complex diseases through homeopathy. The online clinic comprises of online appointment booking, knowing various diseases before the consultation, doctor’s availability calendar and online consultation. With patients approaching the clinic from over 10 countries, there lies a tremendous opportunity in taking the digital step. This field has limited scope but we together saw an opportunity with taking the next step towards an online homeopathy clinic. We analysed the available scope and resources about the nature of online homeopathy clinic which can be achievable for all ages and can be accessed through various devices. Going digital with the homeopathy clinic has a bunch of opportunities stored for us and we decided to make it our next move.

making a powerful move towards growth through digitalization

we began with analysing the available resources like an online clinic is not a common thing that we always come across. The consumer preferences were our main incorporations including the impact of visuals on the website. We opted for a polished and efficient website which can be navigated effortlessly. The features like appointment bookings were added after studying that the consumer has a stratified set of demands and predicted some of the essential features that can accommodate the user expectations. The list of diseases was added for the advantage of users and the clinic to increase the clientele through digitalization. Our research about customer ease and preferences has added to the foundation of the clinic thus creating a unique selling proposition with practical tools and platform for Aditya Homeopathy Clinic.

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digitalised homeopathy clinic

1.
easing out the way for fast-paced lives

the features like online booking and doctor’s availability calendar were added for ease of the user. Considering the fast-paced lives, a direct connection with the clinic was made possible by incorporating these features. We were able to ascertain the needs of users and design a unique set of features which could accommodate their needs and ease the user experience.

2.
adding the core service

with the other unique features, we have added online consultation mode for facilitating the patients. The online consultation helps the patient to reach the doctor with their own convenience. Also, it makes room for accommodating the foreign patients for their comfort.

3.
not losing the sight for domestic patients and thus establishing the trust factor

where we have served the ease for foreign patients, we haven’t lost the sight for domestic patients. As the domestic patients form a massive base of the online clinic, we understand that not all are acquainted with the online payment system. Hence, we have provided with an offline payment system which acts as the function of inclusivity.

4.
unique lead generation tactic

as a part of going digital, lead generation plays a critical role. We have added a slot that aware the user about various diseases. As a matter of educating self, the user would read more to gain insights which help in moving further along the conversion funnel. This idea serves for national and international users resulting in increased consumer base for the clinic.

reaching to a broad set of users

all the features are developed with a view to benefit domestic and international patients. The digitalization approach enables the clinic to connect with patients across the world. Users can now know about the availability of the doctor through an online platform. This gives the advanced capability to the users in easing the entire process.

establishing trust and credibility with the users

the website was built by taking the golden circle and the outer circle of importance into consideration. This includes establishing the doctor’s image, knowing about his affiliations, education, professional qualification and his ideology of homeopathy as a treatment. The main agenda was to normalise online clinic in the minds of techno-savvy and new users. We rounded up the website by achieving the Why of the golden circle which allowed us to move to the outer circles of how, who and where for the best interest of the users. Our successful attempt to build Aditya Homeopathy Clinic lies around building a reputation for international visitors while being rooted to the authenticity and nature of the services provided by the doctor.

happy customer

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neha sharma
ceo, blance9

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