industrial watch the video
at beryl agency, we turn ideas into tangible products.through research, ergonomics, and form innovation, we design objects that solve problems, delight users, and create a real-world brand experience.

our deep understanding our visionary clients our deep understanding of the essential role of of the essential role of visual identity and digital in business. about Industrial our visionary clients partner with us because of partner with us because of visual identity and digital in business. a strong brand name is more than a label—it’s your first impression, your story in a word. at beryl, we dive deep into your purpose, positioning, and audience to craft names that feel just right. from disruptive D2C brands to legacy businesses, we help you name boldly, meaningfully, and memorably.

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let us take you through the journey of transforming a simple product idea into a market-ready innovation.

at beryl, industrial design goes beyond aesthetics—it’s about purpose, performance, and product-market fit. from early sketches to user testing to final manufacturing specs, we engineer experiences that work beautifully, look distinctive, and connect with people where it matters most.

product innovation
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 – idea validation
 – design research
 – concept development
 – use-case mapping
 – problem-solution fit
 – feature planning

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– user-centered design
 – form exploration
 – material selection
 – anthropometry mapping
 – usability testing
 – hand feel refinement

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 – cad modelling
 – 3d mockups
 – functional prototyping
 – technical drawings
 – cmf detailing
 – design for manufacturing (dfm)

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– pos display units
 – kiosks & counters
 – modular retail systems
 – experience zones
 – collapsible structures
 – installation-ready formats

design intentionally distinctly strategically
the brand you’ll be known for

Every brand is born from intention. That’s why our process begins with understanding you — your story, your values, your ambition. We deep-dive into your world to uncover the real ‘why’ behind your business. Because only then can we design a brand that’s not just seen, but felt

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once we understand your business, we craft your brand’s positioning, messaging, and voice shaping how it should be seen, heard, and felt. This forms the strategy behind every design decision that follows.

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with a strategy in place, we design your complete brand identity not just the logo. Every visual element is aligned to your brand story and built to connect with your audience.

We deliver brand guidelines that ensure consistency across packaging, website, social media, and more — so your brand stays clear, strong, and scalable.

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we deliver brand guidelines that ensure consistency across packaging, website, social media, and more so your brand stays clear, strong, and scalable.

final design

final branding is more than a logo—it’s your voice, your story, and your identity brought to life. We help businesses create a powerful and lasting impression through strategic design, consistent messaging, and purposeful creativity.

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green yolk

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unleash

bharatX

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ekana

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sharda containers

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delish

crafted with purpose

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gaurav khetan
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subtle co.
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question & answer

faq's

what is industrial design and how does it help a business grow?
industrial design is the process of creating products that balance aesthetics, usability, and manufacturability. it helps brands turn ideas into tangible, user-friendly products—enhancing market appeal and business value.
beryl provides end-to-end services—from product ideation, sketching, 3d cad modeling, prototyping, and ergonomics to material research and production consultation. we turn concepts into launch-ready products.
we’ve designed products for sectors like consumer electronics, packaging, home appliances, iot devices, lifestyle goods, and fmcg—each solution tailored for user need and brand fit.
our process begins with research and competitor analysis, followed by ideation, concept sketches, cad development, prototyping, and production guidance—ensuring design that works in the real world.
because we design with intent. every product is backed by user insight, smart functionality, and production feasibility. with 15+ years of experience, beryl delivers industrial designs that are both award-worthy and market-ready.
yes. we help build functional prototypes, coordinate with vendors, and refine the design based on real-world feedback—ensuring seamless transition from concept to manufacturing.
most projects take 6 to 12 weeks depending on complexity. we follow structured milestones to keep design, prototyping, and production phases on track.

our clients

our clients are at the heart of everything we do. We build lasting relationships, solve real challenges, and deliver designs that makes a difference.

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