about window passions

heimtextil, Frankfurt is a benchmark event in the world of international trade fairs. We feel that the trade fair allowed us a chance to showcase our vast experience in the field of interior designing. Our intentions were to boost the brand’s potential and mark a lasting impression in people’s minds. We designed the stall with a unique strategy that made the brand stand apart. We were successful in attracting the attention of the people with same vision and widened the networking. It was a major opportunity to exhibit that Krishna Corp as well as Beryl India are aware of the latest trends and technologies. We together, enhanced the brand value with our unique conceptualization, daring designs and eye-catching display. This lifted us to be the jewel in the trade fair’s crown.

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New Project (6)

New Project (7)

New Project (5)

New Project (4)

why choose us

step_01

the brand launched a new addition to the luxurious Indian homes. They were the pioneers in introducing trims in Indian market. We had to design the stall in such a way that it forecasts the 2021 trends in drapers. We made it a learning curve for the consumers by introducing the in and out of the newly launched trims. Keeping in mind the consumer behavior psychology, we consciously designed the booth that would guide them through the stall. Considering the inflow and outflow of the crowd we were able to build the stalls according to the hierarchy of information that is to be provided.

step _02

creating an experiential platform was our primary focus. An opulent living space was designed for people to know how these products would look at their homes. The walls had a lavish finishing and described the intention of the exhibit. The trims curated with varied artistic designs were used to showcase the availability of bespoke products. Both the mother brand and the new launch were put together in the display to forecast the 2021 trend. Our aspiration to inspire was successfully showcased with the artistic installation of the trims on the highlighted wall. In this way we were able to communicate the usage of the product at homes and instigated a sense of familiarity among the visitors.

step_03

beryl created a play area for the visitors. It led people to have a hands-on experience on the displayed products. We ensured that visitors could touch and feel the fabrics. We had the play area to keep audience engaged with the newly launched products. It was placed at the center of the stall so that visitors would not miss out anything. The play area was a success as people were enthusiastically experiencing the luxury of the cushions and furniture setup. Artistic installation of the trims on the hard walls were a sample of the exquisite look at their homes. The lighting strategy and subtle complexion on the walls highlighted the products and attracted the visitors from the gangway.

why choose us

when beryl came on board with window passions to curate the stall for the India’s most luxurious décor week, we knew it was no ordinary project. Our passion for creation has led us to triumph. By giving importance to every small detail of the stall, from fixtures to sittings we were able to give a holistic experience. Our design strategies made us the silent brand ambassadors of window passions. We never compromise on the aesthetics of the stall at any cost and that had brought us to where we stand now as professional designers.

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