Ever wondered why is there no company nowadays, selling maps anymore? The one in which the territories, directions, nautical miles and the arrows are marked to help you navigate to your destination. No, right? Because they are not relevant anymore. Gone are the days when people use those, now every person has a smartphone in their hands to help them navigate to their destination. Likewise, in the world of business, relevancy is key. Taking the same vein forward, the invitation cards seem to be disappearing from the market, the reason is purely for the fact that they have become outdated it is not for the lack of their interest but it is the trend and the testament of the times which has minimized the usage of paper to a bare minimum.
Inaari: Restoring Nature
Inaari set its foot in the Indian Menstrual Health Industry in 2020. Inaari focuses on helping women understand their hormonal cycle and encourages them to live in alignment with it. It is focused on building a community where the stigma around the hormonal changes that come along with womanhood is normalized and informs the general audience about how PCOS, period cramps, and PMS symptoms are not just normal. Still, something is impacting a large number of women all around the world.
KB Polychem
K.B. Polychem (India) Ltd. is a branch of K.B Group of companies with 5-30 years of experience and has its manufacturing unit based in Madhya Pradesh. It is popular for its bespoke renderings of surface polishing solutions for different surfaces. They remain as the primary source of materials for a wide variety of top and base coatings essential for the Automotive, decorative, and industrial sectors.
Window Passions
Window passions has been a leader in the industry for almost 30 years now. The drapery collection are known for its bespoke luxury. We are happy and excited to share our acquaintance with the brand in the most recent event. Beryl had a tieup with Window Passions to showcase it's designing skills in the India's most luxurious exhibit Design ID.
Krishna Sales Corp
With great joy we share our wonderful experience at Hemtextil, Frankfurt. It was a proud moment for us to join hands with a leading brand in the industry Krishna corp to exhibit our skills at the most prestigious exhibit in the world. We were successful in exhibiting the persona of Krishna corp as well as our brand identity. Let us walk you through our journey.
Blanc9
Blanc9 set it's foot in the Indian retail industry recently after gaining popularity for its uncompromising quality in the European, American and Middle Eastern markets. It's a high-end fashion brand that offers hand-picked clothing choices for women and kids. Their collections include assorted and premium home decor commodities that are trending.
Gleevoaz
We live in the age of efficiency and optimization. What does not suit the bill is scraped off. We have been witness to the times when the super computers became desktops, the desktops became laptops, when they were further digitalized and optimized to become tabs and eventually our smartphones. Our smartphones too for that matter were reduced to size and optimized in terms of data and the growing needs, as a result it has been going thinner and thinner. If there would have been a Darwinian theory for data which spoke about the ‘survival of the fittest’ it would optimize the data in the most compact, strong and optimized fashion of enveloping data. What’s not necessary and over-the-top needs to be removed.
Travelopedia
TraveloPedia is a travel plans curation website which eases your adventure plan into motion. For something as exciting as working on a website that facilitate travel plans and deals with the interesting and socially pervasive aspect of travelling, it came upon us with its own set of challenges and advantages. We, the people at Beryl India take the challenges and opportunities both in our stride and pave a path of success for us and the client.
Royal Peg Malt Whiskey
There is an old saying for the clients and the service providers which translates to a simple sentence that if the client is asking you to then five steps to help the product, you take a few steps in addition to be able to deliver on a larger scale effectively and efficiently. We at Beryl India strive to live up to that saying. After all, if one is operating in the market, the market is made up of varied calibre competitors, the task is not just to be your best but to emerge as a convenient and obvious choice on the tip of the consumer’s tongue.
Koko Tawa
Koko Tawa is an upcoming healthcare brand making its base strong in India. They look forward to export and take healthcare to another level with the help of their products. The conglomerate logo of Koko Tawa consists of basic working of a living being and not just humans. This means that the brand doesn’t want to leave even a single aspect of the healthcare industry.
Digital Giving Inc.
The Digital Giving Inc, is an e-invite app. It makes electronic invitation cards. With a wide variety itineraries and designs fit for every need the client asks for. Unlike the competitive brands which are available in the market in respect to the nature, they are extremely generic and ‘ten’ size fit ‘hundred’. In contrast to which we have a much wider range to offer choice from.
Colorbar USA
Colorbar USA is one of the leading brand of color cosmetics that focuses on providing innovative products in a wide range of colors. The brand represents the women who is independent, vibrant, and intelligent. It is a brand that provides quality with assurance of advanced products available in wide variety.
Gold Leaf
Simplicity and design when put together uniquely, leaves the visitor astounded. As once quoted by Leonardo da Vinci, “simplicity is the ultimate sophistication.” While this lays its existence for centuries and time immemorial, the philosophy carried by designers stays relevant still today. Some of the biggest brands which you can recall give you the ease and space of making your choice in the face of chaos and clutter. We have set the theme of the website of Gold leaf in an identical fashion.
Aditya Homeopathy Clinic
Aditya Homeopathy is an online clinic which is changing the mindsets of people to prefer homeopathy over other treatments for its varied gains. Having a base of 2 physical clinics in Delhi, patients from over 10 countries trust Dr. Aditya for his approach and assimilate knowledge.
FinServe
FinServe is a team of professionals who work together for design and implementation of comprehensive solution for sustainable credit rating. Their experience in the industry is their competitive edge that helps the client to gain loyal insight of their portfolio.
Librelle
Librelle packaging is designed in a way to complete every woman’s unfulfilled secret desire of acceptance and quality of a sanitary napkin. With Librelle, we aimed to add up to the confidence of women who finds that the acceptance of menstruation and its related products is crucial. A product of Koko Tawa, Librelle has created a woman who is independent and finds strength in her femininity.
Digital Giving Inc.
The Digital Giving Inc, is an e-invite app. It makes electronic invitation cards. With a wide variety itineraries and designs fit for every need the client asks for. Unlike the competitive brands which are available in the market in respect to the nature, they are extremely generic and ‘ten’ size fit ‘hundred’. In contrast to which we have a much wider range to offer choice from.
Making the invites relevant to the digital era
highlights
The world of e-invites
Wide suitability
The nature of the invitations is pervasive and perennial. Be it for business meetings, office meetings, conference, birthdays, anniversaries, inaugural events or the festivals which happen from time to time.
A blend of traditional and modern era
Being a country which believes in “Atithi devo bhavah”, (respect your guests, for they are god), we treat our guests with a lot of respect and thus believe in the concept of the invitation as a token of the same.
Meeting the high demand
The demand for e-invite has been more than ever before and where comes a demand, it must be followed with supply. The fast-paced life is demanding ease for all the traditions that pertains in the country. Hence, a perfect blend is a way out to meet the consumer demands.
The curated set of color palate
The colors of e-invites which are available in the market are from a curated set of palate which is very tight. Even the templates are basic, one for marriage, one for business, and one for all things of merry and culture. We would not like to go to a party where the people are not excited to invite us over and show effort and creativity in doing so, and it applies to our customers too. What is dull to the eye will eventually fade from the mind too. We don’t want that for our clients, neither to the people who are on the receiving end of the e-invites.
The essence is singular
Being an ad agency whose prime focus is the client satisfaction and living to the core of the product we hope to keep that singularity to the need of the client in check. For example, we have a gold-plated invitation which as two people dressed for the ball night, the girl in gown and the guy in a three-piece suit without their faces. Now this sets the mood of the event straight. Likewise, we even have a few e-invitation stencils which are in the video and animation formats. This adds a bit of dynamism and fresh scope of ideas to the invitations that have been passed on through time immemorial. The factors which we have chosen in our e-invites which really make us stand out are the elements of audio, video, colors, graphics, content and short copy curation, adaptability of the text with the background color and the varied typography. Above all comes images we used. Images tell a story. One is constantly tries to capture the beholder’s view, but then comes the design into play, it manipulates and directs the course of the message intended. With the e-invites we attempted to create in the same form.
Cemented bricks for a unique foundation
We have cemented the bricks and the foundation of Beryl India by doing different. We do different and then do it again, performing and challenging the traditional with one idea at a time. Our association of Digital Giving Inc. which helped us to the same, fills our heart with immense pride and creative satisfaction.