Beryl Agency was appointed as the Official Design Partner for the World Innovation, Design and Intellectual Property Conference by the Confederation of Indian Industry (CII). Bringing design thinking directly into global IP policy conversations.
Agency Foundation
Shaping 1,570+ client engagements across 67 industries with four Fortune 500 strategic brand implementations.
Clients Scaled
Industries
Client Engagements
Sectors Transformed
Countries Reached
Fortune 500 Implementations
India has thousands of creative studios building identities, packaging, and interfaces daily. Most deliver the work, hand over files, and move on—leaving work unprotected. We joined this summit to change how design IP is treated at an institutional level.
"By being the only creative design studio among government officials, global IP bodies, IP lawyers, and corporate heads of innovation, we brought the designer’s perspective into a conversation that rarely includes it."
— Beryl Agency Leadership
Educating creators on transforming aesthetic outputs into legally protectable commercial IP.
Representing studio perspectives on the CII National Committee on Design Innovation.
| Dimension | Standard Creative Approach | Beryl Strategic & IP-First Approach |
|---|---|---|
| Core Focus | Aesthetic decoration & file delivery | Legally defensible brand IP & valuation creation |
| Financial View | Short-term operational expenditure | Long-term strategic balance sheet asset |
| Protection Level | Vulnerable to market imitation | Protected visual systems across global jurisdictions |
| Institutional Alignment | Isolated project execution | Policy engagement with CII & WDO committees |
Vice Chairman, CII Gurgaon Zone | Director, NTF Group
Third-generation Tier-1 automotive component manufacturing leader driving expansion into electric mobility (Zen Mobility) and automotive design (Studio34).
Senior Advisor, CII | Ex-Scientist G, DST
Served Govt of India for 35 years. Appointed by WIPO to prepare National Study on IPR and MSMEs in India, advising top national research institutions.
Vice Chancellor, Shiv Nadar Institution of Eminence
Former Provost at UBC Okanagan and Dean at York University Toronto. Recognized among the Top 15 Most Influential Women in Education.
President, World Design Organization | Sr Adviser, CII
Former Director of NID for 10 years and founding Member Secretary of India Design Council. Good Design Fellow honour recipient from Japan.
Additional Director General, Archaeological Survey of India (ASI)
Led the landmark Sinauli excavation in Uttar Pradesh ("Discovery of the Century"). Brought India’s rich cultural heritage and historical design lens into the dialogue on intellectual property rights and protection.
Welcome addresses by CII Dignitaries and Ministry leaders on establishing India as a design & innovation hub.
Featuring Beryl Agency, IP Attorneys, and WDO representatives discussing global design registration systems.
Examining ownership, copyright, and brand identity protection in AI-assisted creative workflows.
Engineered a complete brand identity and protected visual design system for an emerging electric vehicle ecosystem.
View Strategy Insights →Developed trademarked structural packaging solutions deployed across 12 international consumer markets.
View Strategy Insights →Created proprietary digital design system securing brand valuation ahead of institutional investment rounds.
View Strategy Insights →Highlighting the convergence of IP protection, design innovation, and national policy conversations in Bengaluru.
A deep-dive interview with Beryl Agency leadership on elevating design from decoration to business balance sheets.
Beryl acts as the Official Design Partner—responsible for shaping experience design, brand architecture, and contributing practitioner perspectives to CII's National Committee on Design Innovation.
Through trademark registrations, design patents, and copyright protection integrated directly into the brand strategy phase rather than treated as a post-launch afterthought.
The summit is open to business leaders, founders, design practitioners, legal heads, and policymakers via ciidesign.in.
Strategy | Intellectual Property | Branding | Digital Systems